SYNOT Games, a European leader in iGaming development, is proud to announce a strategic partnership with Stanleybet.it, the reputable Anglo-Maltese bookmaker, as they expand their footprint in the Italian market.

Through this collaboration, SYNOT Games will integrate its diverse portfolio of high-quality titles into Stanleybet.it, one of Europe’s most established sports betting and gaming operators. The partnership will see the launch of exclusive new titles and dedicated promotions designed to elevate the entertainment experience while upholding a commitment to safe and responsible gaming practices.

By combining SYNOT Games’ expertise in game development with Stanleybet’s extensive market reach, the agreement strengthens both brands‘ positions in Italy’s competitive online gaming sector. Players can look forward to exclusive new releases and dedicated promotions, all within a secure and responsible gaming environment.

Dalia Pecingina, Head of Online Department at Stanleybet, stated:“We are thrilled to start this collaboration with SYNOT Games, a company that shares our commitment to innovation and quality. Thanks to this partnership, we can further expand our offering for the Italian market, providing our customers with a selection of cutting-edge and engaging games. We are confident that Italian players will enthusiastically receive SYNOT Games’ portfolio.“

Filip Hlaváček, Chief Product Officer at SYNOT Games, added: „Stanleybet is a highly prestigious operator in the European gaming and betting landscape. We are delighted to collaborate with them to bring our high-quality games to an increasingly broad audience. Our goal is to ensure an immersive and thrilling gaming experience, and we are certain that this partnership will bring mutual benefits.“

About Stanleybet.it
Stanley was established in Belfast, Northern Ireland, in 1958 and, after more than 20 years of development in Ireland, moved to England in 1979, setting up its headquarters in Liverpool.

In 1986, after the extraordinary expansion of its betting shops and casinos, the Company went public on the London Stock Exchange and changed its name to Stanley Leisure Plc. The Stanley Leisure share quickly joined the prestigious ranks of the market’s 250 blue chips used each day to calculate the stock exchange index.

Stanley International, a 50/50 joint venture between Stanley Leisure Plc and an Italo-British player was established in July 1997 and immediately began overseas operations in Croatia and Italy.

In October 2006, the Italo-British owner of 50% of Stanley International acquired the residual 50% from Genting International, assuming complete control of the English holding company that controls the entire group.

Stanleybet Group, currently among the largest operators in the Sports Betting & Gaming industry, continues its expansion throughout Europe and Latin America. Its Liverpool-based technical division, Magellan Robotech, is now entering the new and rich market of the applications of Mathematics, Physics and Artificial Intelligence to the leisure and entertainment sectors, creating bespoke products and services for the Gaming industry.

About SYNOT Games

SYNOT Games is an established content provider with a growing presence, licensed by the Malta Gaming Authority, UK Gambling Commission, Hellenic Gaming Commission, ONJN, Kanspell Commissie, Spelinspektionen, Mincetur, Spillemyndigheden and certified across Europe and South America. The games are already certified in several jurisdictions including Italy, Spain, Portugal, Sweden, Czech Republic, Slovakia, Denmark, Latvia, Lithuania, Romania, Croatia, Greece, the UK, Malta, Bosnia and Herzegovina, Netherlands, Bulgaria, Switzerland, Colombia, Brazil and Argentina. Our comprehensive portfolio includes over 170 exciting titles, available in 32 languages and over 1800 clients.